Concepts

Klarna - Smoooth

A concept developed to be as simple as the service it self. The idea to show the feeling of simplicity instead of talking about it, created the foundation for one of the most recognizable concepts of today.

Skellefteå Kraft - 100% förnybar kraft

Well if Swedish energy supplier only produces renewable energy, let’s prove it. By making it clear that 100% of the energy delivered is renewable we needed the communication itself to be equally climate friendly. By recycling old images and films the concept quickly became a hit in households around Sweden.

Ballerina - Munderbart

Ballerina, a filled biscuit and a Swedish ikon, needed to rejuvenate their brand. In order for people of all ages to rediscover this undeniably tasty treat, we leaned in to the fireworks that being in love creates. To be precise, the love your mouth has for the humble biscuit.

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